This privacy policy explains how ELYSORA K-Beauty collects, uses and protects your personal data in 2026. The privacy policy below sets out your rights under UK GDPR and how to exercise them securely. We are committed to transparency: we collect only what is necessary, never sell your data, and give you full control at any time.

Privacy Policy: Your Data and Your Rights

We collect only what we need to fulfil orders and improve the store. We never sell your data, and we use trusted processors for payment, shipping and analytics. You can access, correct or delete your data at any time by emailing support@ely-beauty.com. You may also complain to the UK regulator at the Information Commissioner’s Office.

Your rights under the UK GDPR include the right to access, rectify, erase, restrict or port your personal data. You also have the right to object to processing based on legitimate interests. We will respond to any data subject request within one calendar month as required by law.

How This Privacy Policy Links to Cookies

Tracking technologies are described in our Cookie Policy. Together, this privacy policy and the cookie policy give you full visibility and control over your information. You can manage cookie preferences at any time via the consent banner on the site.

Privacy Policy: What UK Shoppers Should Know

Whether you are here for privacy policy details or ready to build a skincare routine, ELYSORA K-Beauty is designed to make authentic Korean skincare simple, safe and affordable across the United Kingdom. We focus on three things customers care about most: genuine products, fair pricing and fast tracked delivery. Everything we publish — including this privacy policy — is written to be clear and useful, not to bury you in jargon.

Korean skincare rewards consistency over hype. A steady routine of cleanse, hydrate, treat and protect will out-perform any single miracle product, and our job is to supply genuine versions of the items that routine needs. Every order is checked for seals, batch codes and expiry dates before dispatch, so what arrives is fresh and exactly what the brand intended.

Why Customers Trust ELYSORA K-Beauty

  • 100% authentic K-Beauty from brands and authorised UK distributors.
  • English INCI labels added where the original packaging is Korean only.
  • Worldwide tracked delivery on orders over $200 USD, with express, EU and worldwide options.
  • Secure checkout by card, Apple Pay, Google Pay, PayPal and Klarna.
  • Responsive UK support that answers most messages within one working day.

Privacy Policy – Data Security and Retention

We protect your data using industry-standard TLS encryption in transit and access-controlled systems at rest. Payment details are handled entirely by PCI-DSS compliant processors; we never store raw card numbers. Order and account data is retained for six years to meet UK tax and legal obligations, after which it is securely deleted.

Third-party processors we use — including payment gateways and shipping providers — are contractually bound by UK GDPR-compliant data processing agreements. We do not transfer personal data outside the UK/EEA without appropriate safeguards such as Standard Contractual Clauses. For the full list of processors, see Section 5 of the detailed policy below.

Privacy Policy – Quick FAQ

Is ELYSORA K-Beauty authentic? Yes. Every product is genuine, traceable and sourced directly from the brand or an authorised distributor — never grey-market stock. You can verify batch codes on arrival.

How fast is UK delivery? Standard worldwide tracked shipping is a flat USD and typically arrives in 15–30 business days; it is free on orders over 0 USD. Express next-day and EU options are available at checkout, with tracking emailed on dispatch.

Where can I get help with this privacy policy? Visit Contact Us or read the FAQ. You can also explore the K-Beauty shop and routine guides on the blog at any time.

If anything in this privacy policy is unclear, our team is happy to explain it. Clear, accessible information is part of how ELYSORA K-Beauty earns long-term trust with UK Korean-skincare shoppers.

Privacy Policy

This Privacy Policy explains how ELYSORA K-BEAUTY collects, uses, shares and protects your personal information when you visit or make a purchase from ely-beauty.com.

Last updated: 22 May 2026

1. Who We Are

  • Controller: STREAM SOFT SOLUTION LTD
  • Address: 128 City Road, London EC1V 2NX, United Kingdom
  • Email: support@ely-beauty.com

2. Information We Collect

A) Information You Provide

  • Contact details: name, phone number, email, delivery address
  • Account credentials (if you create an account)
  • Order details (products, quantities, billing/shipping addresses)
  • Communications you send us (support tickets, reviews, messages)

B) Information Collected Automatically

  • Device & browser info, IP address, language and timezone
  • Pages visited, time on page, referring URL
  • Aggregated analytics (page-view counts, bounce rate)

3. How We Use It

  • Process and fulfil your orders
  • Send order updates, invoices and customer service communications
  • Improve site performance and personalise your experience
  • Comply with UK legal and tax obligations
  • Detect and prevent fraud

We process your data under one or more of the following lawful bases: contract performance (to fulfil your order), legal obligation (tax and record-keeping), legitimate interests (fraud prevention, analytics) and, where required, your explicit consent (marketing emails, non-essential cookies). You may withdraw consent at any time without affecting the lawfulness of prior processing.

5. Sharing & Processors

We share data only with processors necessary to operate the store: payment gateways, shipping carriers, email service providers and analytics platforms. All processors are bound by UK GDPR-compliant data processing agreements. We do not sell, rent or trade your personal data with any third party for their own marketing purposes.

6. Cookies & Tracking

We use essential, functional and analytics cookies. Full details, including opt-out controls, are in our Cookie Policy. You can update your preferences at any time via the cookie banner.

7. Retention

Order and account records are retained for six years to meet UK tax and legal requirements. Data collected solely for marketing is deleted within 30 days of consent withdrawal. Anonymised analytics data may be kept indefinitely as it cannot identify you.

8. Your Rights Under This Privacy Policy

Under UK GDPR you have the right to: access your data, correct inaccuracies, request erasure, restrict or object to processing, and receive a portable copy. Submit requests to support@ely-beauty.com. If you are unsatisfied with our response, you may lodge a complaint with the Information Commissioner’s Office.

9. Security

All data is transmitted over TLS-encrypted connections. Access to personal data within our systems is restricted to authorised personnel only. Payment processing is handled by PCI-DSS certified providers; we do not store raw card data.

10. Children

Our store is not directed at children under 13. We do not knowingly collect personal data from children. If you believe a child has submitted data to us, contact support@ely-beauty.com and we will delete it promptly.

11. Contact

For any questions about this privacy policy, contact us at support@ely-beauty.com or write to STREAM SOFT SOLUTION LTD, 128 City Road, London EC1V 2NX, United Kingdom.